....LMB: "Virtual Treason"....

November 24, 2003

The company Electronic Arts has created a series of WWII-themed video games it calls "Medal of Honor". They are fairly realistic scenarios in which you, an American soldier, go behind enemy lines to fight the Axis powers. The games are displayed in first-person, meaning that the games are a bit like virtual reality; the screen shows what your field of vision would be, and as you move the controller around, the field of view rotates and changes angle and so on. This perspective often provides a greater level of immersion into the game than other styles of presentation.

Most of the games in the series have taken place in or around Nazi Germany, probably because Nazis make such easy villains. But the latest Medal of Honor game is set in the Pacific theater ("Medal of Honor: Rising Sun"), and your character fights Japanese forces.

And starting today, Electronic Arts has begun to market the game to Japanese consumers.

In other words, an American company is trying to convince young Japanese men to buy a video game in which they would be fighting against Japan, and killing young Japanese men.

That's gotta be disturbing, doesn't it?

Some quotes from Japanese gamers from the article:

"You know, even though it's just a game, those are our fathers and relatives we're killing. There's something about it that I just don't like."

"This is a game in which you play as a foreign soldier and try to kill troops from your own country. I bet that you couldn't even sell a game like this overseas. I have a feeling that Japanese are the only people who would brush this off because 'it's only a game.' I don't know if that's good or bad..."

Strange world we live in.

Posted by Jake at 07:29 PM | TrackBack (0)
Comments

Holy what the hell. Just holy what the blooming hell.

Posted by: Alyssa at November 25, 2003 07:59 PM

Moral questions aside, I can't believe anyone at EA would believe such a game would sell in Japan. Which marketing exec dreamed THIS idea up, and what could he/she be thinking about Japanese culture?

Posted by: Lex at November 26, 2003 08:11 AM

You're talking about a marketing exec (or business people in general)...Where's the surprise?

Posted by: Eric at November 26, 2003 07:25 PM

I'm sure the marketing pukes are salivating at the mere hint of a manufactured scandal. What we repress - sells. Just wait until someone comes out with a 'kill Americans' mod.

Posted by: Andy at November 29, 2003 06:52 AM
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Media News

December 01, 2004

Media Mambo

The Great Indecency Hoax- last week, we wrote about how the "massive outcry" to the FCC about a racy Fox TV segment amounted to letters from 20 people. This week, we look at the newest media scandal, the infamous "naked back" commercial. On Monday Night Football, last week, ABC aired an ad for it's popular "Desperate Housewives" TV show, in which one of the actresses from the show attempted to seduce a football player by removing the towel she was wearing to bare her body to him. All the audience saw, however, was her back. No tits, no ass, no crotch, just her back.

No one complained.

The next Wednesday, Rush Limbaugh told his shocked viewers how the woman had appeard in the commercial "buck naked".

Then, the FCC received 50,000 complaints. How many of them actually saw this commercial is anyone's guess.

The article also shows the amazing statistics that although the Right is pretending that the "22% of Americans voted based on 'moral values'" statistic shows the return of the Moral Majority, this is actually a huge drop from the 35% who said that in the 2000 election or the 40% who said that in 1996 (when alleged pervert Bill Clinton was re-elected). This fact is so important I'm going to mention it over in the main news section too.

Brian Williams may surprise America- Tom Brokaw's replacement anchor, Brian Williams, dismissed the impact of blogs by saying that bloggers are "on an equal footing with someone in a bathroom with a modem." Which is really funny, coming out of the mouth of a dude who's idea of journalism is to read words out loud off a teleprompter. Seriously, if parrots were literate, Brian Williams would be reporting live from the line outside the soup kitchen.

In related news, Tom Brokaw has quit NBC Nightly News, and it appears that unlike his predecessor, the new guy can speak without slurring words like a drunk.

PR Meets Psy-Ops in War on Terror- in February of 2002, Donald Rumsfeld announced the creation of the Office of Strategic Influence, a new department that would fight the war on terror through misinformation, especially by lying to journalists. Journalists were so up in arms about this that the Pentagon agreed to scrap the program.

Don't you think that an agency designed to lie to the public might lie about being shut down, too?

This article gives some examples about the US military lying to the press for propaganda and disinformation purposes.

Tavis Smiley leaving NPR in December- African-American talk show host Tavis Smiley is opting to not renew his daily talk show on National Public Radio. He criticized his former employers for failing to: "meaningfully reach out to a broad spectrum of Americans who would benefit from public radio but simply don’t know it exists or what it offers ... In the most multicultural, multi-ethnic and multiracial America ever, I believe that NPR can and must do better in the future." He's 100% correct. NPR is white. Polar bear eating a marshmallow at the mayonaise factory white. And the reason it's so white is that it is trying to maintain an affluent listener base (premoniantly older white folks) who will donate money to their stations. This is a great paradox of American public broadcasting, that they have a mandate to express neglected viewpoints and serve marginalized communities, but those folks can't donate money in the amounts that the stations would like to see.

U.S. Muslim Cable TV Channel Aims to Build Bridges- it sounds more positive than it is "Bridges TV" seems to simultaneously be a cable channel pursuing an affluent American Muslim demographic, and a way of building understanding and tolerance among American non-Muslims who might happen to watch the channel's programming. I was hoping it would be aimed more at Muslim's worldwide, but it ain't. Still, I'd be interested in seeing how their news programs cover the issues.

Every Damned Weblog Post Ever- it's funny cuz it's true.

Wikipedia Creators Move Into News- Wikipedia is a free online encyclopedia, created collectively by thousands of contributors. It's one of those non-profit, decentralized, collective, public projects that show how good the internet can be. Now, the Wikipedia founders are working on a similar project to create a collaborative news portal, with original content. Honestly, it's quite similar to IndyMedia sites (which reminds me, happy 5th birthday, IndyMedia!). I'll admit, I'm a bit skeptical about the Wikinews project, though. IndyMedia sites work because they're local, focused on certain lefty issues, and they're run by activists invested in their beliefs. I'm not sure what would drive Wikinews or how it would hang together.

CBS, NBC ban church ad inviting gays- the United Church of Christ created a TV ad which touts the church's inclusion, even implying that they accept homosexuals into their congregation. Both CBS and NBC are refusing to air the ad. This is not too surprising, as many Americans are uncomfortable about homosexuality, and because TV networks are utter cowards. But CBS' explanation for the ban was odd:

"Because this commercial touches on the exclusion of gay couples...and the fact that the executive branch has recently proposed a Constitutional amendment to define marriage as a union between a man and a woman, this spot is unacceptable for broadcast."

Whoa, what? First of all, the ad does not mention marriage at all. Second, since when do positions opposite of the Executive Branch constitute "unacceptable"? This doesn't sound like "we're not airing this because it's controversial", this sounds like "we're afraid of what the President might say."

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