Interesting article here about what it means when you hear those weekend “box office” numbers. The highlights:
- box office numbers aren’t actual dollar tallies, they’re projections from market analysts Nielsen EDI
- about 55% of the ticket sales go to the individual movie theaters, the rest goes to the movie distribution company
- studios actually make more money from video rentals, video sales, and selling the movie to TV channels than they do in theaters. But they like to keep that quiet.
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